Attention Seasoned Small Business Owners who want to grow and scale their business, without costly advertising, sacrificing more time away from family, or hiring expensive consultants and digital agencies...
Learn how to increase revenue quickly in your business... even if you have limited financial resources and your time is already maxed out.
If you are like me, when you started you had big hopes, lofty dreams, and a grand vision. You couldn't wait to start offering your services and products to the market. Then reality set it, the difficulty in getting people to notice you, to know you, like you, and to trust you, so that they would spend their money with you. I understand, I'm a small business owner like you, I have experienced this many times...
Does it feel like you are just not bringing in enough income? Are the bills stacking up faster then the revenue coming in to pay them?
Are your vehicles breaking down? Is your office, in disrepair and unclean, are you spending your time to address these unavoidable scenarios? Is your equipment in need of continuous repair and attention.
If you have felt like the scenarios presented above...
YOU ARE NOT ALONE!
Many small business owners are exactly where you are at today. I, myself, have been the victim of these scenarios, many more times than I'd like to count on my hands. These situations are common themes among small business owners.
Do you have to say no more than you would like to about the activities your kids would like to participate in? Is your Husband/Wife losing faith in you and/or discouraged? Have you been putting off all vacations until better times?
Is there way too much month at the end of your money? Is your time committed to the max? Is your significant other telling you it's time to give up and consider a job? Have you run out of money for marketing and advertising?
You have growth ideas, but no money available to implement them. You have several possibilities on the table, but sales are not closing fast enough.
As owners, we feel isolated, different than others. Like we are misunderstood. It can be difficult
to relate to others.
Running a business can feel very lonely.
Look, I have personally spent thousands of dollars on coaches and training programs. To my absolute horror, ALL my coaches said to leave the typical small business owner in the dust.
They told me not to waste my time on you. They said you would suck the life out of me and drain me of all my energy. They said you would fight me
They said I should only work with business owners that would spend a minimum of $3000 with me, and every single one of them told me I should charge $5000 minimum for my consulting program.
RIGHT! I thought the same thing. Who in the world do they think they are to call a small business owner who is struggling (as we all have), fighting the good fight to build something for their future, and the future of their family, “life-sucking, negative, bottom feeders?” IT MADE ME ANGRY TOO!!
Who do they think they are, up there on their high and mighty pedestals overlooking the rest of us down here?
You see, I have been a small business owner 4 times and I worked in my father’s business for years. I started on the bottom and worked all the way up to Vice President of the company by the time I was 24 (I'm currently 44 with a wide range of small business ownership and experience).
I have seen the inner working of small businesses. I KNOW the struggles you are going through. What you are doing is to be commended!
You are rising above adversity, taking a stand. Is it difficult, YES. Does it feel overwhelming, YES. Do you daydream about getting a normal job sometimes?
Well, if you are like me...then YES! A normal job seems comfortable, easy, cushiony, so welcoming.
Without Small Business Owners, millions upon millions of families would not have jobs, or have the services they need supplied to them, or experience unique entertainment, products, and services in their daily lives.
Did you know that the majority of our economy, at least here in the United States, is comprised of Small Businesses and Small Business Owners? It’s almost funny that we all feel so alone when...
“We Are The Economy.”
Most of us, as Small Business Owners, know we need mentors, coaches, and/or consultants, but if all the coaches and consultants won’t service you because you zap their energy and are too broke to deal with, then how are you to grow as a business owner?
With the guidance and instruction of my coaches, I built a $5000 consulting package for Small Business Owners to help them grow their business from the inside out, working with what they had already built for themselves.
Now I have a dilemma. You see, I have an affinity to you, the typical small business owner, not the rare ultra-successful owners who had capital to work with or start with, who experienced a bit of market luck, or who had high end coaches and consultants helping them build out their business.
No, I have an affinity to the Small Business owner who is forging their own path, creating something from nothing.
Those who are creative, innovative, who deeply care about their customers and who pride themselves on high end customer service. Those who are struggling their way to the road we call “Victory.”
You are the business owner I want to help. But, how? Every coach and consultant I worked with told me I was going to go broke trying to work with you. They said don’t bother trying to help you. They said I would be wasting my time trying to serve you.
But I couldn’t let it be. I HAD TO find a way to help you. “I am you”. There is no way I could’ve afforded $5000 to hire my own coach or consultant.
I mean, I was trying to put food on the table and gas in my vehicle so I could get to work each day...I was trying to come up with a mortgage payment...etc.
So, what did I do?
I spent the last six months hacking the consulting world...for you!
Six months trying to find a way to serve you with high end consulting that could scale your business at a fraction of the normal rates consultants wanted for their services.
Do I want to base my entire business on being the lowest priced consultant on the market? No, of course not. That’s not a game plan.
But, I wanted, I mean, I needed to find a way to serve the multitudes of Small Business Owners at Amazon and Walmart style rates. Rates that I knew every Small Business Owner could afford no matter what their current circumstance looked like.
You know, that kind of rate where it can make sense borrowing from a friend or family member to improve your family's future...
...that kind of rate that could easily be placed on a card temporarily to learn strategies to be able to scale your business...
...and pay that card off immediately, even before the interest charges accumulated the following month.
I wanted no-brainer pricing. The kind of pricing that could be a spontaneous buy because the value so far exceeded the investment. I wanted the pricing to be so low that the ROI could be 100x, not just 10x.
But that’s not all I wanted. I made this whole ordeal ten times more difficult, because not only did I want to make my services so low that any Small Business Owner could afford it...
...I also wanted to give, from every sale, to those in dire need.
The ministry I have currently chosen to support is Lifesong.org. Support for orphans in need.
The thing I like most about their organization is that they raise separate funds to pay salaries and administration costs, meaning...every dollar we donate is put 100% into helping orphans in need. I love that model. Brilliant!
So, not only did I want to go against every coach and consultant by making my program affordable to all, but I wanted to give a portion of every sale away.
So, how does one go about creating a program that is far below industry standards, to the point, it’s not a viable model, to then also giving a portion of it away?
Bottom line, I didn’t care, I just knew it had to be done. I had to find a way to make it work. So, I continued to hack the system for you, to try and crack the code...
PAUSE...BUT WHY SHOULD YOU EVEN CARE OR READ ANYMORE?
You say, what is this anyway?
S: Solution (the products and services you offer that solve your customers problems)
U: Unique Formula (the special recipe, or the way you deliver your service/products)
R: Revenue Accelerator (The program I designed to teach you how to make more money
GE: Golden Egg (Your one thing that is going to change your family’s future for the better)
S.U.R.G.E. is a community for Small Business Owners to belong to...to seek help and guidance... learn how to scale your business...increase your revenue quickly...
Build a fortress of protection around your business...learn how to claim your time back...how to become independent of your business...
Spend more time with your family...travel more...play more...give with intention...to make a difference in the world...a place to call home, and family...where you can connect with like-minded small business owners...
Where you can talk about and solve problems you currently face...where you can share and celebrate in each other’s success...a place where WE GET YOU!
When you enter our community, you are no longer alone in running your business...you will be a part of something bigger than your own success...
But, this group will NOT appeal to everyone. S.U.R.G.E. seeks a special breed of Small Business Owners who are similar to the following:
When You join S.U.R.G.E. You will be set apart. Part of an Elite group of Small Business Owners. You will no longer be alone in fighting the battle of business, you will be a part of a community of like-minded thinkers and doers.
You will join a group of like-minded thinkers and doers. We will meet once a month online for an intensive revenue boosting training. We will also meet once a month for Q+A and implementation help. This is where most programs fail, they fail to teach you (and to help you) implement what you are learning. It should be no surprise to you, that if you do not take action, if you do not install these solutions in your business, you will not see the results you desire. No action = no results. There is no way around that. Implement to succeed. That's
why I've set up an implementation session once per month for you. I want you to succeed.
Establish your blueprint (foundation) of your business. Create your Perfect Message, Magnetic Offer, and determine your target with the Audience mapper.
Remove the barriers blocking progress in your business. Repackage your products and services for profit. Maximize your revenue with upsell and price increase strategies. Create your brand.
Create a boost in your business with carefully planned organic and paid social media strategies. Build cash flow stability with a continuity program. Install referral systems that generate predictable revenue and results.
And in the process...let's team up to provide for those whose needs have not been met in life. Starting with Lifesong.org, helping Orphans in need. $75 of every S.U.R.G.E. Membership will be donated to Lifesong.org.
"Help of a professional is a game changing experience."
My name is Krissy January, Business Manager of Omni Salon & Spa. Working with Jon of Perpetual Customer Growth was an incredibly enlightening experience. Jon was 100% invested in helping me to take my business to the next level. I felt that he genuinely cared about my business as much as I do. I appreciate how much preparation he took in getting ready for our S.U.R.G.E. meetings so that our time was laser focused and we could accomplish great tasks! He came with brilliant ideas and a game plan to put them into action. Together, we created a powerful referral program, retail incentives, ongoing business boosters and better employee engagement all of which have improved our financial position. I highly recommend the S.U.R.G.E. program and working with Jon. He will help you to see your business from the outside looking in. This is hard to do on your own. Taking focused time with the help of a professional is a game changing experience.
Bill, Poor Man's Repair
"I've increased repeat customers and our image."
Jon Kapity's S.U.R.G.E. Program is over-the-top in innovative fresh new ideas. Within a short period I've increased repeat customers and our image. Many thanks to Perpetual Customer Growth and the S.U.R.G.E. Sessions.
There are 12 Done-With-You Training Sessions to Create a S.U.R.G.E. of Revenue in Your Business.
Establish the Blueprint (foundation) of your business. Use the Audience Mapper to discover your ideal target audience. Develop your Perfect Message and Create a Magnetic Offer with the Seven Figure Foundation Formula session.
Cultivate your Brand personality and identity. Perception is key. Repackage your products and services to position yourself in a category of one and create a Profit Explosion. Maximize revenue with targeted upsells and incremental price increase strategies you can implement quickly.
Use Social Media to your advantage. Funnel organic and paid traffic to your solutions. In other words, gently pull prospects to you with incentives and offers. Create stability in your cash flow with a recurring revenue solution.
Create strategies and systems to generate predictable referrals. Review all strategies and training sessions. Implement, Implement, Implement. Feedback on your work and progress, along with Q+A.
Private Facebook Group for S.U.R.G.E. Members only.
Get the help you need, when you need it, 24/7.
Simply Ask the Community.
Analysis of your website.
With "Hot Tips" to improve
your online presence.
A fast action implementation call every month. Helping you get unstuck.
The biggest problem with coaches and consultants is the teaching of great strategies and solutions, without teaching you how to implement them.
We follow up, providing resources and sessions to be sure you are implementing.
Get Feedback on your progress. You will not be left behind here in this group.
Submit your solutions, offers, packages, website improvements, etc. for review and suggestions from the community
and Jon Kapity.
This Bonus is all about keeping you moving forward and making progress.
Get all your questions answered in a timely fashion.
The second biggest
problem with coaches and consultants is access. You cannot get hold of them to ask them questions, etc.
With S.U.R.G.E. we want you to ask your questions so that we can provide answers for implementation success.
Can't make it on a call?
I suggest you do everything within your power to be there live...
However, in the case you cannot join live, the recordings of each session will be available to you 24/7 as a S.U.R.G.E. Member.
You will not be left behind, BUT REMEMBER...
Progress requires action!!
Jon Kapity is an entrepreneur, author of Mind Re-Set for Small Business Owners, and founder of the Seven Figure Message Maker Network for Small Business Owners and Solopreneuers.
Jon’s past includes vice president of a two- million-dollar home maintenance and remodeling company. Owner of a profitable cleaning business. Owner of a disposal service business that experienced fast growth.
Since 2011 he has been the owner of the Jon Kapity Guitar Academy, which experienced rapid growth year over year, while having the highest tuition rates in a fifteen-mile radius and being centered in a low-income community.
Jon is now the owner of Perpetual Customer Growth, a consulting firm that teaches seasoned small business owners, how to make more money.
Jon’s passion is to help owners of small businesses get clear on their message, create an irresistible offer, grow their revenue, scale their business, and most importantly, create systems in their business to give the gift of time, back to busy owners who miss their families.
Jon is also very passionate about music and the guitar. Jon says he uses the talent God has given him to teach, train and mentor those who want to learn how to play guitar, enjoy music, and add a fun and exciting hobby (or perhaps professional talent) in their life.
Jon and his wife Jen, of 21 years, have 4 boys, a female dog, and reside in Zion, IL. They attend Kenosha Bible Church, love walks on the Kenosha pier, enjoy hikes with their boys, and seek to create adventure for their family.
I cracked the code and hacked the consulting world for us. I discovered a way for you to hire a consulting service NOT at the $5000 price tag my coaches were forcibly telling me to charge you, but for far, far, less.
I wanted a price tag every Small Business Owner could afford, borrow, beg, use a credit card, etc. to get in. The kind of investment we marketers like to call a...
The kind that doesn’t even require any thinking time. It just makes sense, right up front.
BUT THAT’S NOT ALL...I indicated I am a Philanthropist and it is my belief that one of the reasons we go to all the trouble of building a business is to help others who are in less fortunate circumstances all around the world.
So, I will be donating $75 from every S.U.R.G.E. Membership directly to Lifesong.org.
Not only are you going to get the consulting you need at a price you can afford, but you will become a philanthropist with me at the very moment of your investment. Imagine how good it will feel to get all the help you need and know another person is also getting the help they need in life as well.
May I pay for 90% of your consulting service...
CAN I GIVE YOU $4503.00 PLEASE?
I Discovered a way for you to join S.U.R.G.E.,
not at the
$5000 price tag, but for over 90% off ( $5000), at
Just $497 Per Year! BOOM! 90% Off! Just Like That!
and my coaches said it couldn't be done...
I told you...I am here for you...I believe in you...Join S.U.R.G.E. Today!
Why STOP there I asked myself?
Who wants to pay $497/year? Who wants to know that in just
a few months they have to come up with another $497? Not Me!
So, I hacked my own consulting program looking for a way to give
you even better value, and what I discovered was astonishing...
After running the numbers for hours I realized that if you invested $497
for the annual plan, then together (as in I helped you)...
...we went into your network over the first 90 days and persuaded
just 3 of your colleagues to join the S.U.R.G.E. program...
...I realized I could give you lifetime access without further payments.
It’s a win-win-win for everyone!
Not only that, but remember, I will be donating $75 to
Lifesong.org for every new member that joins.
So, if we got three from your network, together we will engage in a philanthropic endeavor as well. ($225 donation)
This is all great Jon, super impressed at your findings...
But, I just don't have $497. My credit is shot. I have tapped all my
family and friend resources...there is no one left to ask to borrow from.
I really want this, but I guess I will have to pass...
ABSOLUTELY NOT...NOT ON MY WATCH...I HAVE BEEN THERE...
$497/year is the better deal, but if you absolutely cannot swing it, no
worries! I created an option just in case a few of you fell into that position, as I have myself in the past. I will leave no small business owner behind.
JUST PAY $67/month.
I hate to be the bearer of bad news, but if you cannot afford that,
then I cannot help you. It's time to reassess your direction.
I have worked for six months...twelve to sixteen hours per day to eliminate every potential barrier of entry on your behalf. This is an opportunity you cannot afford to pass up. A
$5000 consulting program for just $497
(or $67/month if $497 seems impossible for you at the moment).
ANNUAL MEMBERSHIP, CONVERT TO
LIFETIME WITH THREE REFERRALS
MONTHLY MEMBERSHIP, OPTION TO CONVERT THIS TO ANNUAL WITHIN 60 DAYS
One sentence summary of what they get
One sentence summary of what they get
I will assume all the risk on your behalf. Join S.U.R.G.E. now, implement and test the strategies for 90 days. If it’s not all you had hoped for, or it’s not helping you to gain traction and increase revenue quickly, simply ask for a full refund and it will be granted without hassle.
The following S.U.R.G.E. Students experienced immediate increases in sales, revenue, repeat business, renewed excitement for their business, and more...see what they have to say...
"Professional Help is a game changer."
My name is Krissy January, Business Manager of Omni Salon & Spa. Working with Jon of Perpetual Customer Growth was an incredibly enlightening experience. Jon was 100% invested in helping me to take my business to the next level. I felt that he genuinely cared about my business as much as I do. I appreciate how much preparation he took in getting ready for our meetings so that our time was laser focused and we could accomplish great tasks! He came with brilliant ideas and a game plan to put them into action. Together, we created a powerful referral program, retail incentives, ongoing business boosters and better employee engagement all of which have improved our financial position. I highly recommend working with Jon. He will help you to see your business from the outside looking in. This is hard to do on your own. Taking focused time with the help of a professional is a game changing experience.
Bill K., Bill's Poor Man Repair
My Customers keep coming back for more...
Jon Kapity's program is over-the-top in innovative fresh new ideas. Within a short period I've increased repeat customers and our image. Many thanks to Perpetual Customer Growth and the S.U.R.G.E. Sessions.
Systematize your business. Create a monthly cash flow stream. Become more independent of your business (systems create independence). Help you get your time back, time for family, friends, hobbies, vacations, and travel. Revitalize your passion for your business. Elevate your status as you implement simple, small changes and make tweaks that create a surge of revenue in your business. Create the business you always dreamed of, and know you have helped orphans in the process.
YOU NEED TO BE ON THE LIVE TRAIING CALLS! That's how I can best help you succeed. That's a commitment you need to make. However, if for some reason something comes up and get's in the way of you being there for the LIVE session, then all previous recordings will be available for you 24/7. My recommendation...show up live, then listen to the recordings 2-3 times each to begin to absorb the new strategies and solutions in order to really learn how to implement them in your business.
For the past five years I dedicated my life to find the answers that would help me in my small business: Jon Kapity Guitar Academy. I was overwhelmingly frustrated as I would find an answer, only to find three more problems behind the answer. So, I would buckle down and go find solutions/coaches to solve those three things, only to discover three more problems or holes in the process were created. Thousands upon thousands of dollars and hours in labor later, I had assembled all the pieces. Out of furry, to be honest, I created S.U.R.G.E. for you. S.U.R.G.E. is the whole solution, all the pieces. Is it the be all, end all, no. There will always be more to learn and implement. There will always be new strategies and tactics, etc. But, S.U.R.G.E., I believe, is the most complete system for an established small business owner to implement and generate a surge of revenue in their business. If you implement all the pieces of SURGE, you won't "have to" do anything else. You will have achieved a significant level of success. The problem is in the gaps of the other systems and programs available to you. I never found a complete system. I found one that was close, but they didn't offer enough support to help you implement, and it was too difficult/complicated for most (I'd still refer them if I felt it was appropriate, but after you implement S.U.R.G.E., because then you will be at the right level personally, to take that next step.
This is for independent and family owned Small Business Owners. It was not designed for startups. However, if you are a startup and you can invest $497, it will be the wisest money you will spend on launching your business. You will set the proper foundation for a successful business that can scale quickly. Do you sell multiple services or products or a combination of the two? Then yes, this is for you. This is not designed for MLM's. This is not designed for franchises. This is not designed for independent contractors who work for a larger company or chain. This is for you if you own your own business, or you have/belong to a family business. Current revenue from $25k-$750k is a good match for this product. A willingness to learn, grow, and implement small changes and tweaks for scaling your business.
At $497, you should have to, lol, but NO! I discovered, created, and designed this system for you so that you would not be left alone. This is a DONE-WITH-YOU program. It's live. The sessions, the implementation calls, Q+A, it's all LIVE. I can't make you show up though, you have to do that part on your own. If you show up, I will help you and we will experience your success together.
No, this is not designed for you. You are bound by rules that typically do not suit this program. Also, if you are in a regulated business, or an independent contractor for a larger corporation (in other words, you don't actually own the business) then this is not the best path for you.
ANNUAL MEMBERSHIP, CONVERT TO
LIFETIME WITH THREE REFERRALS
MONTHLY MEMBERSHIP, OPTION TO CONVERT THIS TO ANNUAL WITHIN 60 DAYS
One sentence summary of what they get
One sentence summary of what they get
In case this has never happened to you before...You are in the Right Place, at the Right Time! The SURGE Strategies are simple to implement and powerful. Each strategy has the potential to add Six Figures to your bottom line.
I am taking all the risk on your behalf. Try it for 90 days, if for any reason you are not blown away by your results, get a 100% no-hassle quick refund. I have worked for 12 months, non-stop, 12-16 hours per day to design a program that will produce amazing results for your business, and your family.
What do you have to lose, I'm taking all the risk for you, and the barrier to entry is almost non-existent. You are here in this moment for a reason. It's your time. We need you in our family. Join S.U.R.G.E. today and let's scale your business together! Scroll up and sign up.